Who runs the donor drive?
Someone from your organization will be writing and sending all the emails for the donor drive.
What kind of donor platform is required?
Since all donations will come directly to you and this is designed to help your org get monthly donors, you will need to be using a donor platform that allows donors to sign up for monthly donations to be automatically made using their credit or debit card.
Is there a cost to my organization?
In order to keep this not-for-profit project going, your org pays the replacement cost plus postage to mail the set to your donor. So your cost to procure and send each set of 20 Justice Postcards to thank your donors is $4.
Is there a minimum donation our supporters need to make to us?
The rules of how to get a donor drive thank you gift are up to you. However, I recommend setting the threshold at $20/ month or a one-time $100 donation, if this seems appropriate for your donor base.
Can we only give Justice Postcards to recurring donors?
I recommend you focus your donor outreach for this drive on getting new monthly donors. However you are the one who will make the rules of how your donors can get a Justice Postcards thank you gift.
How long can we offer these as thank you gifts?
I recommend a one month donor drive. This gives you time to send 3-4 reminder and update emails which will maximize your returns without fatiguing your supporters. Having a deadline is a powerful call to action. :)
Can we do a second donor drive using Justice Postcards?
Depending on availability of Justice Postcard sets, this may be an option.
What if this is so popular that there aren't enough Justice Postcards?
We will discuss projected needs before initiating a donor drive and try to minimize the risk of them running out.
How do sets get sent to our new donors?
When your donor drive is over and the number of sets needed to be sent is determined, the sets can be mailed to you in a box to send out to your supporters or you can send me the list and reimburse me for postage I will volunteer to get them mailed out for you.